Newport County is pleased to announce a new partnership with KURE Oxygen Water for the 2024-25 season.
This exciting announcement underscores both organisations’ commitment to support and promote innovation and sustainability within sport.
KURE, a pioneering hydration brand renowned for its superior oxygenated water, is now available to the first team and academy, while also supporting the club’s County in the Community activities that focus upon increasing participation in sports and creating positive experiences for people of all ages.
The role of oxygen in assisting athletic performance and recovery is well understood; and KURE is scientifically proven to contain 10 times more oxygen than regular water.
Frank Harding, Co-Founder of KURE, said: “We are proud to partner with Newport County, a club with deep community roots and an inspiring approach towards innovation and sustainability. We look forward to supporting the club, its fans and the community, and making a real difference to the planet along the way.”
Ethan Clarke, Newport County’s Partnerships Manager, added: “It’s a pleasure to be working alongside Frank and the team at KURE. Their drive and commitment towards sustainability is something we’re delighted to play a part in; positively contributing to this mission, while also providing our players with innovative products that deliver valuable performance benefits. KURE’s support of County in the Community Summer Camps is a much-appreciated extension of the partnership, one that we can’t wait to get started.’’
KURE is simply water in its purest form certified by Informed Sports, a global quality assurance program for sports supplements and nutritional products designed for elite athletes. KURE delivers functional oxygen within an everyday product and is affordable to everyone.
KURE bottles are made from 100% Prevented Ocean Plastic™ so through this partnership, we’re not just reducing plastic pollution, we’re also supporting jobs and building stronger infrastructure in at-risk coastal communities by improving the livelihoods of hardworking people around the world.
This season, Newport County and KURE are joining forces to combine innovation, sustainability and a shared commitment to the community.
Stay tuned for updates throughout the season as we celebrate this exciting partnership.
Click here to find out more about KURE.
